Hope Wehrli

Copy Writing and Content Management Intern

Hope is a copywriter and content management intern at Grounded World. A recent graduate of Rhodes College with a degree in Business and minors in Politics & Law and English/Creative Writing, she writes at the intersection of sustainable business, brand purpose, and SEO—with a particular focus on Gen Z audiences and education-driven storytelling that connects with the next generation of sustainable consumers.

Articles by Hope Wehrli

Brand Activism and Storytelling

What the Anthem Awards Reveal About Brands, Influencers, and Who's Actually Doing the Work

August 6, 2026

Hope Wehrli

Articles by Hope Wehrli

What the Anthem Awards Reveal About Brands, Influencers, and Who's Actually Doing the Work

The Fox in the Hen House: Matthew McCarthy On Why the Biggest Threat to Your Business is You

David Katz: The Plastic Rockstar

Plastic in Your Brain? Plastic Free July Has Started and it’s Deeper than You Thought.

Save the Turtles?

Sustainability Has a New Vocabulary. It Sounds a Lot Like Finance.

Why Do Sustainability Strategies Slow Down in Real Business Operations?

The Fastest Way to Identify and Close Your Biggest Intention-Action Gaps

What Is Your Sustainability Strategy Actually Costing Your Business?

Sustainability Isn’t Failing — Your Systems Are

Why Teams Want to Act — But Don’t

The Operational Friction Killing Your Sustainability Momentum

The Hidden Reason Sustainability Strategies Fail Inside Organizations

Why Internal Alignment Doesn’t Translate Into Action

Why Sustainability Starts Feeling Exhausting Inside Organizations

You Have Leadership Buy-In. So Why Is Nothing Actually Moving?

Why Fashion Sustainability Strategies Still Struggle to Scale

Everyone Says They Care About Sustainability. So Why Doesn’t Anything Change?

You’re Communicating Sustainability — But Not Influencing Decisions

The Real Reason Sustainability Messaging Isn’t Converting Customers

Why Awareness Doesn’t Translate Into Sustainable Purchasing Behavior

Your Sustainability Campaign Worked. So Why Didn’t Sales Move?

Customers Say They Care — So Why Aren’t They Buying?

Why Sustainability Initiatives Stall Before They Impact the Bottom Line

You Don’t Have a Sustainability Strategy Problem — You Have an Execution Gap Problem

Why Sustainability Strategies Fail After Leadership Sign-Off (and What It’s Costing You)

Your Sustainability Strategy Is Approved. So Why Isn’t It Delivering Results?

We Spent $ Millions on Sustainability — So Why Hasn’t Revenue Moved?