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Get Grounded
Grounded is a multi-award-winning, B Corp certified brand activation agency — thriving at the intersection of brand experience, commercial innovation, sustainability and social impact.
We work with brands, retailers, startups and nonprofits all over the world, helping them transform purpose into profit, commercialize sustainability and drive behavior change at scale.
Find & Quantify Your Biggest Intention-Action Gaps
- AI assisted 5C landscape assessments (Company, Culture, Category, Competitor and Consumer).
- Intention-action gap research, analysis and quantification
- Implicit associations, needstates, growth drivers, brand barriers, commercial innovation & go to market strategy
Transform Purpose into Profit & Avoid Greenwashing
- Corporate narratives, brand and social purpose
- Sustainability marketing and storytelling, brand strategy, positioning, architecture and archetyping
- Agile innovation, design sprints, claims & concept testing
Activate Your Brand & Drive Behavior Change At Retail
- Brand identity, packaging, websites, digital products, agentic commerce & innovation
- Content, video, advertising, campaigns, events, trade shows, stakeholder engagement and brand experiences
- Retail (Customer journeys, category strategy, commercial selling stories, brand and retail activation campaigns, social, influencer, POSM and tactical toolkits).
Report on Progress, Tell Your Story, Scale Revenue & Impact
- Sustainability & social impact measurement & reporting
- PR, corporate social responsibility & communications
- Commercial, non-profit and pre-competitive partnerships and strategic alliances
- Collaboration training, action labs, design sprints, speaking engagements and thought leadership
Case Studies
Helping girls fight stereotypes - one photo at a time
Using a documentary to help protect the tribes of the Amazon
Kicking off a new decade of WhistlePig Whiskey tail first
